Every listing and every ZIP Code, working as leads
Lofty Blast turns a new listing into Facebook ads, Instagram ads, and email in one click — and claims an exclusive ZIP Code so your name stays in front of buyers between listings. Every lead flows straight into your CRM. 10,000+ agents have delivered 360,000+ buyer leads at an average CPL around $9.
Two ways to run a Blast
Listing Blast
One click turns a new listing — or a price drop, open house, or just-sold — into coordinated Facebook, Instagram, and email campaigns, built automatically.
- Photos & details auto-imported — nothing to fill out
- Facebook, Instagram & email launch the same day
- Every lead lands in your CRM, not Messenger
- ~$9 average cost per lead
ZIP Code Blast
Claim a ZIP code for exclusive, consistent brand campaigns that keep you visible to buyers between listings — one agent per ZIP Code.
- Exclusive — only one agent holds a ZIP Code at a time
- Consistent campaigns even between listings
- Brand recognition compounds before buyers are ready
- ~$4 average cost per lead
Why agents choose Listing Blast
- Photos and details auto-imported — nothing to fill out
- Facebook, Instagram & email launch the same day
- Works for new listings, open houses, price drops & just-solds
- Every lead lands in your CRM, followed up instantly by AI
Why agents choose ZIP Code Blast
- Exclusive — only one agent holds a ZIP Code at a time
- Consistent brand campaigns that run between listings
- Buyers see you again and again before they're ready to act
- Month-to-month — keep it as long as you want
Why use Lofty Blast?
Automated & Effortless
No manual setup required — Blast dynamically generates lifestyle-based ads based on MLS listing status.
Dynamic & Engaging
Eye-catching ads tailored to attract buyers and sellers at every stage of the listing cycle.
Turn Listings into More Business
Leverage current listings to generate new leads, win more clients, and expand your market reach.
Cheaper leads, at scale
“Facebook ads are tricky to manage, so I've stuck with Lofty — and this time, it really paid off. My latest ad hit a $3.97 CPL, the best I've ever seen! 🔥”
“Lofty Blast automates my ad setup in seconds, saving me hours every week. 😎🚀”
“Lofty Blast instantly expands my listings' reach on Facebook and Instagram, connecting me with more motivated buyers.”
“Lofty Blast was easy to set up and immediately generated a surge of leads and buyers. 🔥”
“Lofty Blast provides cost-effective marketing with impressive engagement and no budget strain.”
Frequently Asked Questions
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What's the difference between Listing Blast and ZIP Code Blast?+ -
Listing Blast is triggered by a specific listing — a new listing, open house, price reduction, or just-sold — and fires a campaign across Facebook, Instagram, and email for that property. ZIP Code Blast isn't listing-specific: it runs consistent brand campaigns in a ZIP code you claim exclusively, building visibility between listings.
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Where do the ads appear?+ -
Listing Blast runs ads on Facebook and Instagram and sends an email blast to buyers in your sphere and target area. All campaigns are built automatically from your listing details — no creative work required from you.
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What does 'claiming' a ZIP code mean?+ -
Claiming a ZIP code gives you exclusive rights to run ZIP Code Blast campaigns there. No other Lofty agent can run ZIP Code Blast in the same ZIP Code while you hold it. Availability is limited — popular ZIP codes fill up, so it's worth checking your target area before someone else does.
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Do the leads come into my CRM automatically?+ -
Yes. Every inquiry from a Lofty Blast campaign flows directly into your Lofty CRM — not into Facebook Messenger or a separate inbox. The AI Sales Agent follows up instantly so leads don't sit uncontacted.
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Can I cancel ZIP Code Blast anytime?+ -
Yes. ZIP Code Blast is month-to-month. You can release your ZIP code at any time — it just becomes available to other agents. Completed billing periods are non-refundable.
